Volkswagen is proud to be a Major Partner of the Sydney Swans. This partnership marks the first time Volkswagen has united with a leading Australian sports team and is an exciting milestone for the brand.
Since the partnership began in 2011, Volkswagen has been working with fans and players alike to bring the Volkswagen experience to the AFL. The Volkswagen Fan Zone at home matches offers fans some fun pre-game activities and the chance to interact with our award winning range of vehicles.
To introduce the team to our range of vehicles, Volkswagen invited the Sydney Swans players to take part in a drive day on a closed road circuit. Footage of the Drive Day is featured in the video above. The day was a huge success and helped the players experience the Volkswagen range.
As one of Australia’s most iconic sports teams, the Sydney Swans has a history stretching back to 1874 with its roots in South Melbourne. The Swans moved to Sydney in 1982 to become the first AFL team in New South Wales. Based at the historic Sydney Cricket Ground, the Swans achieved Grand Final success in 2005 for the first time in 72 years in front of 100,000 fans at the Melbourne Cricket Ground, and Volkswagen were very proud to be a part of the Sydney Swans’ Premiership in 2012.
As a long term partner of the Sydney Swans, Volkswagen will be supporting the TeamSWANS Community Program and the TeamSWANS Environment Program.
Volkswagen is pleased to be involved with every level of the Sydney Swans and look forward to a long and successful relationship with the club both on and off the field.
Volkswagen. Backing the Swans by day and by night.
Find out more information about the Sydney Swans.